Affordable, versatile, and always on-trend, e.l.f. makeup has the staples your cosmetics collection has been missing.
E.l.f. Cosmetics Is Debuting a TikTok Holiday 'Movie
e.l.f. Makeup Trending on TikTok
Here's Why TikTok Is So Obsessed With e.l.f. Makeup's Must-Haves
Here's Why TikTok Is So Obsessed With e.l.f. Makeup's Must-Haves
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POWER LIST: Top 22 Brands on TikTok Include Chipotle, Nike, Crocs
e.l.f. TikTok Challenge — Movers+Shakers, Connecting Brands to Culture, Driving Brand Love
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E.L.F. Cosmetics Products in Mean Girls Movie: Review
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TikTok is quietly testing in-app checkout—here are the brands using it
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Why TikTok Can't Get Enough of E.l.f.'s $9 Poreless Putty Primer