How Nissan creates its signature 'new car smell
People love that “new car smell.” For most cars and SUVs, it’s a mixture of plastics, stain resistant fabrics and maybe some actual leather, as well. It’s a complex olfactory chorus of odors that elicits an emotional response. At car companies like Nissan there are professionals part of whose job is to sniff carefully and ensure every new car has the that unique new car smell.
How 'new car smell' is created at Nissan Automotive Testing Technology International
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The science of scent, Nissan Stories
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Nissan Uses Certified Smellers to Check the Odor of New Cars
Nissan Explains Its Standard for New-Car Smell, Introduces Company' Nose - autoevolution
Nose of Nissan
