How Supreme went from small NYC skateboard shop to a global phenomenon

Apparel brand Supreme started as a small and edgy New York City skateboard shop in 1994, and with word of mouth marketing and a product-scarcity strategy, it has grown into a global brand with a cult following and a billion-dollar valuation.

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SUPREME: History, logo and why this brand is so fascinating? - TENSHI

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The Rise of Supreme - From a skate store to a billion dollar

The story of supreme

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